Setting up Trading Companies to Take Advantage of the Nordic Market

Navigate the complexities of the Nordic market effortlessly with our step-by-step guide on establishing trading companies. Gain a competitive edge by leveraging the region’s stable economy and well-developed infrastructure.

In today’s globalized economy, expanding businesses constantly seek new opportunities to maximize their growth potential. One emerging market that holds immense promise is the Nordic region. Comprising Denmark, Finland, Iceland, Norway, and Sweden, the Nordic countries boast a thriving business landscape characterized by innovation, stability, and strong purchasing power.

The Nordic region offers a fertile ground for success with a well-established infrastructure, favorable business policies, and a highly educated workforce. By establishing a presence in the Nordic market, companies can leverage the region’s robust trade networks, advanced logistics systems, and well-connected transport links. 

Our article aims to provide insights into the potential benefits and critical considerations for establishing trading companies in the Nordic region.

What Is A Trading Company?

Trading companies, also known as trading firms or merchant firms, play a crucial role in global commerce. These entities act as intermediaries between manufacturers, producers, retailers, or end consumers. Trading companies facilitate buying and selling goods, utilizing their sourcing, logistics, and market analysis expertise.

These companies excel in identifying profitable trading opportunities across different markets and industries. They leverage their networks, knowledge, and market intelligence to optimize supply chain management, minimize risks, and ensure timely delivery of goods. Through their extensive global presence, trading companies foster international trade and promote economic growth.

Why Set Up a Trading Company in Nordic Market?

Stable and Robust Economy:

Norway boasts a stable and robust economy with low inflation rates, a strong currency (Norwegian Krone), and a well-developed infrastructure. The country is known for its thriving oil and gas industry but also has diverse sectors such as shipping, aquaculture, renewable energy, and technology. The steady economic growth and favorable business environment make Norway an attractive destination for trading companies.

According to Trading Economics global macro models and analysts expectations, full Year GDP Growth in Norway is expected to reach 2.40 percent by the end of 2023. The country also has one of the highest GDP per capita in the world, which was approximately 79638.75 USD in 2022.

Access to European and Global Markets:

As a member of the European Economic Area (EEA) and the European Free Trade Association (EFTA), Norway offers trading companies easy access to the vast European market. Companies established in Norway can benefit from the free movement of goods, services, capital, and people within the EEA, providing a gateway to approximately 500 million consumers. 

Norway exported goods and services worth NOK 3,100 billion in 2022. This is an increase of NOK 1,343 billion compared to the previous year, 76 percent for Norwegian exports. Furthermore, Norway has numerous free trade agreements (FTAs) with countries worldwide, expanding trading opportunities beyond Europe.

Transparent and Efficient Business Environment:

Norway is renowned for its transparent and efficient business environment, ranking high in various international indices measuring ease of business, corruption perception, and the rule of law. 

Transparency International’s Corruption Perceptions Index 2020 ranked Norway as the 4th least corrupt country globally. The country’s robust legal framework, reliable institutions, and streamlined bureaucracy ensure a smooth and predictable business environment. Moreover, Norway’s high digitalization level simplifies administrative processes, making it easier for trading companies to operate.

Highly Skilled Workforce:

Norway boasts a highly educated and skilled workforce, contributing to the country’s competitiveness and innovation capacity. The educational system emphasizes vocational training, technical expertise, and research and development. Norway also invests significantly in research and development, with total R&D expenditure accounting for around 2.276 % of its GDP in 2020.

This ensures that trading companies in Norway can tap into a talent pool proficient in various sectors, including finance, logistics, technology, and international trade.

Supportive Government Policies:

Norway’s corporate tax rate is 22%, comparatively lower than other European countries. The government provides funding through initiatives like Innovation Norway and the Research Council of Norway, supporting innovation and growth.

The Norwegian government actively promotes entrepreneurship, innovation, and foreign investment, offering several incentives and support programs for trading companies. These include tax incentives, grants, funding for research and development, and various industry-specific initiatives. Additionally, Norway’s political stability, long-term planning, and commitment to sustainability make it an attractive choice for companies seeking a stable and responsible business environment.

Setting Up a Trading Company In Norway

Setting up a trading company in Norway can be exciting, given the country’s strong economy and business-friendly environment. This guide aims to provide a step-by-step overview of the process, highlighting essential aspects and requirements to ensure the smooth establishment of your trading company in Norway.

I. Research and Planning:

Before diving into the establishment process, conducting thorough research and developing a comprehensive business plan is crucial. Consider the following key aspects:

Market Analysis:

Evaluate the market potential for your products or services in Norway. Identify your target audience, competitors, potential challenges, and growth opportunities.

Business Structure:

Choose an appropriate legal structure for your trading company, such as a sole proprietorship, partnership, or limited liability company (AS). Consult a legal professional to determine the best option based on your business goals and financial circumstances.

Understanding the legal and administrative requirements is essential to comply with Norwegian laws and regulations. Here are some key points:

Registration and Licensing:

Register your company with the Brønnøysund Register Centre (Brønnøysundregistrene) and obtain a unique organization number (organisasjonsnummer). Additionally, check if your business requires specific licenses or permits based on the nature of your products or services.

Taxation and VAT:

Familiarize yourself with the Norwegian tax system, including corporate tax, value-added tax (VAT), and employer obligations. Register your company with the Norwegian Tax Administration (Skatteetaten) to ensure compliance with tax regulations.

III. Financial Considerations:

Establishing a trading company involves financial planning and considerations. Here are some essential factors to keep in mind:

Capital Requirements:

Determine the required capital to start and operate your trading company. This includes initial investments, operational expenses, marketing costs, and potential contingencies. Consider seeking advice from an accountant or financial advisor to manage your finances effectively.

Banking and Financing:

Open a business bank account with a Norwegian bank to facilitate financial transactions—research financing options like business loans or grants to support your company’s growth and expansion plans.

IV. Infrastructure and Logistics:

To successfully operate a trading company in Norway, consider the following infrastructure and logistics requirements:

Office Space:

Determine your office space needs based on the size of your operations. Evaluate rental or purchase options for commercial spaces that comply with zoning regulations and provide a suitable work environment.

Supply Chain Management:

Develop a robust supply chain management system to efficiently handle procurement, inventory management, and distribution of your products. Establish relationships with reliable suppliers and logistics partners to ensure smooth operations.

V. Human Resources and Labor Regulations:

Building an effective team and understanding labor regulations are crucial for the success of your trading company:

Hiring and Employment Contracts:

Follow Norwegian labor laws when hiring employees. Familiarize yourself with regulations related to employment contracts, wages, working hours, and employee rights. Seek legal advice to ensure compliance.

Skills and Language Requirements:

Consider the language requirements for your workforce, as proficiency in English and Norwegian can be valuable for communication with customers, suppliers, and authorities.

Factors to Consider When Setting up Trading Companies in Norway

Norway is known for its stable economy, high standard of living, and favorable business environment. However, before establishing a trading company in Norway, it is crucial to consider several factors that can impact your success. This section explores key factors to consider when setting up trading companies in Norway.

Market Potential

Norway boasts a robust market with high purchasing power. The country offers significant potential for trading businesses with a population of over 5 million and a GDP per capita among the highest globally. Conducting market research to identify target markets, analyze competition, and assess demand for your products or services is essential.

Legal and Regulatory Environment

Norway has a well-established legal system that provides a favorable environment for businesses. Ensure compliance with Norwegian laws and regulations related to business registration, taxation, employment, and import/export procedures. Familiarize yourself with local regulations and engage legal professionals to navigate the complexities effectively.

Taxation and Incentives

Norway has a relatively high tax rate, and understanding the tax system is crucial when setting up a trading company. Corporate income tax is 22%, and VAT (value-added tax) is 25%. However, Norway also offers several incentives, such as tax deductions for research and development activities, which can benefit innovative companies.

Infrastructure and Logistics

Norway boasts excellent infrastructure, including modern transportation networks and advanced telecommunications. Efficient logistics and supply chain management are essential for trading companies. Take advantage of Norway’s well-connected ports and airports for seamless import/export operations.

Sustainability and Corporate Social Responsibility (CSR)

Norway places a strong emphasis on sustainability and CSR. Being environmentally conscious and socially responsible can enhance your company’s reputation and increase customer loyalty. Adhere to Norway’s strict environmental regulations and consider implementing sustainable practices in your operations.

Market Entry Strategies

Choose an appropriate market entry strategy based on your business objectives. Options include establishing a subsidiary, forming a joint venture, or partnering with a local distributor. Assess the pros and cons of each strategy to determine the best fit for your trading company.

Cultural Considerations

Understanding Norwegian culture and business etiquette is vital for successful business operations. Norwegians value punctuality, honesty, and equality. Building strong relationships and establishing trust with local partners is crucial for long-term success.

Digitalization and E-commerce

Norway has a high level of digitalization, and e-commerce is booming. Embrace digital technologies to optimize trading operations, reach customers effectively, and stay competitive.

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